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London Toy Fair 2022

January 7, 2022

The Toy Fair is THE industry showcase

No other event brings together so many toy manufacturers and retailers – from small innovative companies to the big chain outlets – all under one roof to do one thing: successful business.

The Toy Fair offers 23,000m² of space devoted to the toy, game and hobby business and is the only dedicated toy trade event in the UK.

Since the move back to Olympia London in 2010, the show now occupies the Grand and National Halls including the upper levels.

In 2020 the show attracted more than 260 exhibiting companies who came to meet buyers from the UK and abroad. As well as buyers from across the range of independent and multiple stores, online retail and cataloguilers, the Toy Fair attracts a range of visitors from licensors and play specialists to designers, inventors and distributors. In 2020 it also attracted more than 300 members of the press

BTHA confirms Toy Fair 2022 will go ahead

5th January 2022


Toy Fair 2022


Tuesday 25th January

9am - 6pm

Wednesday 26th January

9am - 6pm

Thursday 27th January

9am - 5pm



Olympia London, Kensington W14 8UX
Grand and National halls